Handmade software, by skilled artisans.
Boutique engineering for digital products—trusted by healthcare & pharma.
→ empathy
→ trust
Pediatric psychiatry + UX/product
Crafted for the same caliber of teams you already know.
Our senior engineers and designers have contributed to products and research for leading technology and healthcare organizations—bringing that same level of care to every client we partner with.
We've collaborated with teams inside Fortune 500 tech companies, global healthcare leaders, and design-driven SaaS brands. Each project—large or small—was treated with the same precision and craftsmanship that defines our atelier.
JOHNSON
HEALTH
Trusted by teams at IBM, Johnson & Johnson, Pfizer, Philips, and more.
Experience that spans technology and medicine—now focused on building software that feels human, precise, and enduring.
We design and engineer digital products with precision and care.
Every build begins with a deep understanding of people, systems, and outcomes. From SaaS platforms to healthcare applications, we engineer technology like artisans — measured, human, enduring.
Turning ideas into engineered realities.
Product Engineering
Product Engineering at APB Digital means building software the way a craftsman builds instruments — precise, reliable, tuned to perform. We combine architectural clarity, robust infrastructure, and clean code practices to deliver products that stand the test of scale and time.
From backend APIs to data modeling, continuous delivery pipelines, and deployment orchestration, every layer is treated with design-level care.
- SaaS architectures and modular platforms
- Cloud scalability and observability
- Secure infrastructure and CI/CD discipline
- Lifecycle stewardship — from MVP to enterprise maturity
Thoughtful apps, beautifully engineered.
Software & App Development
For us, Software and App Development isn't about speed — it's about balance. Every interface, every interaction, every line of code reflects a dialogue between design and engineering.
We build mobile and web applications that feel cohesive, natural, and reliable — whether it's a native iOS experience, a multi-platform SaaS tool, or an internal enterprise dashboard.
- iOS and Android native builds (Swift, Kotlin)
- Cross-platform apps (Flutter, React Native)
- Design systems aligned with brand and accessibility
- Deep integrations: payment, health data, analytics
Where precision meets empathy.
Healthcare & Pharma Solutions
In healthcare and pharma, technology isn't just a product — it's a matter of trust. Our CEO, Dr. Gavrilovici, brings over six years in pediatric psychiatry and nearly a decade in UX and product development, grounding every project in both medical understanding and design clarity.
We create patient-facing apps, clinician dashboards, data systems, and awareness platforms that meet rigorous compliance standards while feeling human and effortless to use.
- HIPAA-conscious design and development
- Clinical workflows and patient engagement tools
- Pharmaceutical data and information management
- Awareness, education, and behavior-change campaigns
built-in
Clarity before code.
Product Strategy & UX
Before we design or build, we understand — the users, the workflows, the business model, the constraints. Our Product Strategy and UX process ensures every feature has a reason, every screen a purpose.
Guided by research, prototyping, and real-world validation, we define not just how products look, but how they think.
- Discovery and stakeholder alignment
- UX research and journey mapping
- Information architecture and wireframing
- Visual design systems and interaction principles
Expertise that helps you build better.
Technical Consulting
Our Technical Consulting service exists for teams who want seasoned guidance without full outsourcing. We help organizations make smarter product decisions — from selecting the right frameworks to auditing scalability and optimizing team processes.
Think of us as technical partners, not vendors: advisors who understand both engineering and product realities.
- Architecture and technology stack evaluations
- Performance and security audits
- Product operations and process optimization
- Build-vs-buy decision support
Whether we're architecting a platform, refining a product's flow, or guiding a healthcare team through a digital launch, our goal is always the same: build software that feels handcrafted, performs flawlessly, and earns trust.
Built for healthcare realities
Designed around safety, privacy, and clarity.
Clinician workflows
Reduce clicks; show what matters
Patient trust
Plain language, accessible patterns
Data care
Role-based access, audit-friendly design
Our craft in the wild
Patient Data Platform
Complex visualization → Progressive disclosure
40% faster clinical decisions
Scalability Architecture
Platform constraints → Microservices + events
10x user capacity, zero downtime
Engagement Redesign
Low engagement → Research + prototyping
3x daily active users in 90 days
Compliance Dashboard
Complex regulations → Automated workflows
90% reduction in compliance time
Medicine meets product
Dr. Gavrilovici
6+ years pediatric psychiatry + ~10 years UX/product. Multiple launches across healthcare, pharma, and parenting—bringing clinical empathy and product rigor to every build.
→ Human-centered systems thinker
What partners say
"Their medical background made our healthcare app actually work for clinicians. Rare blend of empathy and execution."
"Boutique in size, enterprise-grade in delivery. They understood our pharma compliance needs without us explaining twice."
"Clean code, thoughtful UX, zero drama. Exactly what senior teams should deliver."
Start with a
30-minute
working session
You'll leave with a written brief, no obligation.